Leciel Design

A pioneer in the wedding jewelry industry, the story of Leciel Design begins in 2009. Our founder graduate from Oregon State University, she studied business and Gemological Institute of America, then she founded the brand in her hometown, Surabaya, Indonesia. Inspired and passionate, the brand sets high standards to revolutionize the industry by providing High-end Wedding Accessories.

Leciel Design helps to revolutionize wedding accessories by creating customized crowns, headbands, headpieces, and other accessories. Each is set with high-quality zirconias and chromed in white gold, yellow gold, or rose gold. Instead of imported accessories, these fine pieces are crafted locally by experts in Jewelry making.


Producing high-quality products allows Leciel Design to become a brand that often used in various events, not only in Surabaya but also in other cities and countries. Not only In Indonesia The Leciel Design creations were taken to the International Accessories Industry.

Our Designer



Jewelry and Accessories designer, Yuling Hoo channels her passion and Creativity through Leciel Design, a brand that she established after finishing her degree in Jewelry design. Her creations combines different styles, personalities and individualism with her delicate craftmanship. Curating pieces that is not the same as the other, she is driven to create new Jewelry and Accessories that will feast the eyes of many.



Silvy Prajogo always has art running through her veins and she works together with Yuling Hoo in Leciel Design. The pieces that she design is an expression of her creativity, embodied into timeless, classical pieces made with only the finest materials.


A Walkthrough of Leciel Design’s journey in time. Creating beautiful and exquisite crowns and accessories throughout the years.


Leciel Design founded in 2009

Leciel Design founder founded the brand at her hometown, Surabaya, Indonesia

Leciel Collection, Since 2010

Leciel Design helps to revolutionize wedding accessories by creating customised crowns,headbands, headpieces, clutchs and other accessories.

Puteri Indonesia Jawa Timur, Since 2010

It is such a privilege for us to work with Puteri Indonesia Jawa Timur since 2010 and being able to be provide them the best crown for the beauty pageant.

Leciel Oriental, Since 2015

As Leciel Design continues to grow, more special oriental custom accessories are being demanded. Indonesia is also rich in its Chinese culture heritage and many still celebrates with its traditional costumes.

Puteri Indonesia, Since 2017

We have been supporting Puteri Indonesia since 2017. It is such an honor for us to work with Yayasan Puteri Indonesia and continue to support them ever since this moment.

Jakarta Fashion Week 2017

Leciel Design also took part in Jakarta Fashion Week. One was in the year 2017 with Indonesia most talented designers.

L.A Hearts Fashion Show 2017

Diana Couture x Le Ciel Design. Spring Summer 2018 Runway Show Los Angeles Fashion Week, Art Hearts Fashion on October 7, 2017 in Los Angeles, California

Mechatronic, Since 2017

The beauty of jewelry wrapped in technological sophistication has resulted the latest breakthroughs in the world of accessories that change Leciel Design perspective

Indonesian President, Joko Widodo and Family in 2018

Another monumental moment for Leciel Design is being a part of the family potrait of Indonesia President Joko Widodo and family.

Hollywood Celebrity Since 2018

Since LA. Art Hart Fashion Week in 2017, Leciel Design has been supporting Hollywood celebrities in their music video, photoshoot, red carpet, fashion magazine editorial, etc

Jalika by Leciel, Since 2018

Leciel Design takes pride in Indonesia’s rich heritage and traditional wedding. Thus, in 2018, Jalika by Leciel was born.

Leciel Ready-to-Wear, Since 2018

Leciel Design ready-to-wear collection comes with a variety of design.

National Costume for Beauty Pageant, Since 2019

Representing Indonesia since 2019, Leciel Design created custom made accessories for the national costume.

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